Yahoo! and Acresso Announce Multi-Year Yahoo! Toolbar and InstallShield Distribution...
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Yahoo! and Acresso Announce Multi-Year Yahoo! Toolbar and InstallShield Distribution Agreement
Software Producers Enabled to Rapidly Establish Additional Revenue
Opportunities
SUNNYVALE, Calif. & CHICAGO--(Business Wire)--
Yahoo! Inc (Nasdaq:YHOO) and Acresso Software, formerly a division
of Macrovision, today announced a multi-year global agreement to offer
the Yahoo! Toolbar to over 71,000 organizations using Acresso's
InstallShield(R) technology. The partnership makes it easy for
software producers to optionally bundle the Yahoo! Toolbar into a
software installation as a value-add.
InstallShield, deployed on more than 500 million PCs worldwide, is
used by software producers of all sizes and allows them to author
high-quality installations for the PC. With this new offering, Acresso
Software formally announces a value-added services strategy to extend
the benefits of InstallShield. As software companies face slower
growth, the strategy focuses on options for them to generate
additional revenue and provide new capabilities for their customers.
Yahoo! Toolbar, which was the Web's first downloadable toolbar and
is currently available in more than 24 markets, helps users simplify
their web routines on and off Yahoo!.
"InstallShield is the de facto standard for authoring installs -
from the top 100 software producers in the world to the individual
developer. By simplifying the addition of Yahoo! Toolbar into their
installs, software producers of any size can bring Yahoo!'s powerful
search functionality to their end-users while opening up brand new
revenue opportunities," said Mark Bishof, CEO, Acresso Software.
"Our goal is to offer users access to the most comprehensive and
relevant content on the Web. With InstallShield being deployed on more
than 500 million PCs worldwide, this partnership gives us the ability
to extend our reach with Yahoo! Toolbar and become the starting point
for InstallShield's global community," said Vish Makhijani, General
Manager and Senior Vice President, Yahoo! Search.
To learn more about this new value-added service for
InstallShield, please visit www.acresso.com/installshield.
About Yahoo!
Yahoo! Inc. is a leading global Internet brand and one of the most
trafficked Internet destinations worldwide. Yahoo! is focused on
powering its communities of users, advertisers, publishers, and
developers by creating indispensable experiences built on trust.
Yahoo! is headquartered in Sunnyvale, California. For more
information, visit pressroom.Yahoo!.com or the Company's blog, Yodel
Anecdotal.
About Acresso Software
Acresso Software provides solutions that power the business of
software for multiple customer segments, including hardware and
software producers, engineers and developers, helping them uncover
revenue opportunities, streamline their infrastructure and reduce
costs. The company's proven solutions, including the FLEXnet and
InstallShield product lines, have been simplifying the business
relationship between software and hardware producers and their
enterprise and government customers for more than 20 years. Acresso
maximizes the value of the software the world develops and uses. For
more information, please go to: www.acresso.com
Yahoo!
Sheila Tran, 408-349-6455
tsheila@yahoo-inc.com
or
Acresso Software
Kathy Sharo, 847-466-4303
ksharo@acresso.com
Copyright Business Wire 2008
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