LONDON Prime Minister Gordon Brown has failed to make in-roads into the surging popularity of the Conservatives despite his handling of the economic crisis, a poll for The Sun newspaper said on Thursday.
The Conservatives have a popularity rating of 41 percent, according to the poll by YouGov published on the newspaper's website, ahead of the Labour on 34 percent and the Liberal Democrats on 15 percent.
The figures would lead to a minority Conservative government led by the party's leader David Cameron, the newspaper said.
Meanwhile, business leaders are losing faith in Gordon Brown following a brief jump in his popularity during the autumn, a separate poll for The Independent newspaper will say on Friday.
The paper will say that a ComRes poll had 28 percent of respondents expressing support for Brown, down from 42 percent in October, according to a copy seen by Reuters.
Meanwhile only 16 percent had confidence in Finance Minister Alistair Darling, a drop from 25 percent over the same period.
(Reporting by John Bowker; editing by Gunna Dickson)