NYON, Switzerland Supporters will be the main beneficiaries from the radical decision to stage Euro 2020 in cities across the continent rather than in one or two host countries, UEFA president Michel Platini said on Friday.
Platini admitted that fans had struggled with the cost and logistical difficulties of travelling to Poland and Ukraine for 2012 and said UEFA wanted to make their lives easier.
"Before, the fans had to go to the Euro, now the Euro is coming towards the fans," Platini told a round table of reporters from international news agencies.
UEFA's executive committee voted on Thursday to stage the tournament in an unspecified number of cities around Europe, with bidding from potential hosts due to start in March.
Further details will be decided in the next few months. "There is a blank piece of paper," said the Frenchman, who admitted there was a hint of eccentricity in the decision.
"I love zany ideas... It's an extraordinary challenge," he said.
Any concerns that supporters might have to travel from Lisbon to Astana to follow their team were unfounded, Platini said.
"The fans won't have to travel but we are taking the matches to fans and supporters in quite a number of countries," he said.
"We have met with the Football Supporters Europe (FSE)recently and we reassured them we will do whatever is possible to make sure that fans get the necessary support when they travel.
"We won't have a team playing in Sweden, Portugal and Kazakhstan with fans chasing all over the continent.
"This is what we explained to the supporters' association, we told them we were going to help them and they had a much more positive attitude."
Fans have had a tough time at major tournaments recently, facing huge costs and travelling difficulties at the 2010 World Cup in South Africa and Euro 2012.
The 2014 World Cup in Brazil is likely to prove even more expensive and challenging for supporters, with most teams playing their group-stage matches in three different venues around the mammoth country.
"It won't be like Poland and Ukraine, with 50 French supporters here and 70 Spanish supporters there," Platini said if the 2020 plans.
"It was difficult to go to Poland and Ukraine and I would like to congratulate the British supporters who went there but perhaps they now have the possibility to go to another country that's closer."
(Editing by Clare Fallon)