ATHENS, July 2 Greek Coke bottler Coca-Cola
Hellenic (CCH) HLBr.AT created a chief operating officer (COO)
position and appointed its former region director to the post,
the company said on Thursday.
The world's second-largest bottler of Coca-Cola (KO.N)
products said Dimitris Lois will take up the COO position from
Lois joined CCH in 2007 and has served as a region director,
responsible for several key markets of the bottler, including
Bulgaria, Cyprus, Greece, Moldova, Nigeria and Romania.
"His (Lois') new role will be important in accelerating the
execution of key strategic priorities and will enable us to
maximise opportunities..." CCH's managing director Doros
Constantinou said in a statement.
Recession has been hitting CCH's sales volume but the firm
is investing in its brand and has increased prices to cope with
Last month, the bottler said the poor consumer trend seen in
the first quarter continued into April and May, although it
managed to gain market share in many countries.
In a separate announcement, CCH said current general manager
for Russia, Belarus and Armenia Keith Sanders will replace Lois.
Sanders has been working within the Coca-Cola system since 1992
and joined CCH in 2004.
The stock trades 14.2 times its estimated 2009 earnings
compared to a 12.8-times multiple for peer Coca Cola Enterprises
(Reporting by Angeliki Koutantou; editing by Elaine