Honda cuts output in UK and Japan

Fri Nov 21, 2008 9:55am GMT
 
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By Chang-Ran Kim, Asia autos correspondent

TOKYO (Reuters) - Honda Motor Co said it would build fewer cars in Japan, Europe and North America to reflect an increasingly bleak outlook for sales as the global economic crisis discourages big-ticket purchases.

The severe and deepening downturn in demand is threatening the future of Detroit's Big Three -- General Motors, Ford Motor and Chrysler LLC -- who are now seeking government support.

But no automakers have been spared and Asian rivals have been rushing to cut costs and avoid inventories building further.

On Friday, Fitch Ratings downgraded the long-term debt ratings of Nissan Motor Co to BBB-plus from A-minus, assigning a negative outlook citing its dependence on the flagging U.S. market.

Honda, Japan's No.2 automaker, said it would cut output at its Saitama factory near Tokyo by 40,000 vehicles due to slow sales of Accord sedans, mainly bound for North America and Europe.

It will also chop production by an additional 21,000 cars at its UK factory, bringing the total reduction there to 53,000 units in the year to March 2009, or more than 20 percent of annual capacity.

The latest move follows Honda's announcement that it would cut another 18,000 cars in the United States, and brings the output reduction to 150,000 cars globally for 2008/09.

At the start of the business year in April, Honda had planned to sell 4.14 million cars. It does not provide a production forecast.  Continued...

 
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