May 28, 2015 / 9:13 AM / 2 years ago

Swatch Group to launch smartwatch in August - CEO

The logo of Swiss watchmaker Swatch is seen on the door of a Swatch watches shop in Strasbourg March 12, 2009. REUTERS/Vincent Kessler

GRENCHEN, Switzerland (Reuters) - Swatch Group SA UHR.VX will launch its “Touch Zero One” smartwatch in August, its chief executive Nick Hayek told the company’s annual general meeting on Thursday.

Swatch is also planning to launch watches with an embedded “near field communication” chip this summer, entering a smartwatch market that is expected to be fiercely contested by Apple (AAPL.O) and other watchmakers.

Reporting by Tom Miles

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