Company Profile For Sports Direct International Plc

Sports Direct International plc is a United Kingdom-based company. The Company, along with its subsidiaries, is engaged in retailing of sports and leisure clothing, footwear and equipment; wholesale distribution and sale of sports and leisure clothing, footwear and equipment under the Company-owned or licensed brands, and licensing of the Company brands. The Company operates in two segments: retail and brands. The retail segment comprises the retail network of stores. The brands segment comprises the identification, acquisition, development and trading of a portfolio of sports and leisure brands. During the fiscal year ended April 26, 2009, the Company acquired 20% interest in Lonsdale Sports Limited and disposed of Streetwise Sports Limited.

BRIEF: For the fiscal year ended 26 April 2009, Sports Direct International plc's revenues increased 9% to £1.37B. Net loss totaled £15.8M vs. an income of £78.2M. Revenues reflect higher sales from retail division and increased income from UK & International regions. Net loss reflects an increase in selling, distribution & administrative expenses, the presence of exceptional items and the inclusion of loss on financial assets.