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Never mind the quantity, feel the quality - Kia Europe COO

Friday, September 13, 2013 - 06:13

Sept. 13 - Growth rates are cooling off at Kia as the brand tries to move away from competing on price. Julian Satterthwaite talks to Kia Motors Europe COO Michael Cole.

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Never mind the quantity, feel the quality - Kia Europe COO

Friday, September 13, 2013 - 06:13