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Peugeot to double upscale DS line-up - brand chief
September 4, 2014 / 3:48 PM / 3 years ago

Peugeot to double upscale DS line-up - brand chief

VELIZY, France, Sept 4 (Reuters) - PSA Peugeot Citroen will double its premium DS line-up to six vehicles in the “medium term”, brand chief Yves Bonnefont said.

Four years after it launched with the upscale DS3 compact, the DS brand is already making a positive contribution to automotive earnings, Bonnefont told reporters at an event at the group’s research centre near Paris.

Reporting by Gilles Guillaume; Writing by Laurence Frost; Editing by James Regan

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