ADDIS ABABA/JOHANNESBURG (Reuters) - In the weeks since Ethiopia announced sweeping privatisation plans after decades of state control, foreign businessmen have been beating a path to Belachew Mekuria’s office.
“Everyone is here. MTN (MTNJ.J) is here, Safaricom (SCOM.NR). I mean everyone is coming,” the new head of the Ethiopian Investment Commission (EIC) said of the stiff competition to enter the previously off-limits telecoms sector.
“A lot of them. Including U.S., by the way,” Belachew, an affable lawyer who is the first port of call for foreign investors, said with a smile following an evening meeting with an executive from Kenyan mobile operator Safaricom.
Of the industries facing privatisation - the government will also open up Ethiopian Airlines [ETHA.UL], the state logistics firm and the power monopoly to private investment - Ethiopia’s state telecommunications monopoly is the prize because of its huge protected market. [nL8N1UE5RJ]
But the form liberalisation takes and the speed with which it is carried out will hinge on competition between the government’s two top priorities: raising foreign exchange and creating jobs.
Since coming to power in April, Prime Minister Abiy Ahmed, 41, has turned Ethiopia on its head with a dizzying drive towards openness.
On the diplomatic front, he has made peace with neighbouring Eritrea and is pushing for reconciliation with exiles.
Turning to the economy, Abiy aims to loosen the government’s tight grip on strategic sectors after decades of socialist central planning and authoritarian rule.
The impact of the reform push in sub-Saharan Africa’s second most populous nation could be huge for multinationals, which are currently restricted to a handful of sectors.
International telecommunications firms in particular are excited at the prospect of entering one of the few African telecoms sectors - one that serves a population of 100 million - still protected by a state monopoly.
“Technology companies and telecoms companies want to get in as quickly as possible. It’s a rare thing,” Andrew Kitson, head of telecommunications research with BMI Research, told Reuters.
These companies have been eyeing Ethiopia for years.
Reuters reported this month that Safaricom, whose parent companies are South Africa’s Vodacom (VODJ.J) and Britain’s Vodafone (VOD.L), is in advanced talks to introduce its popular M-Pesa mobile money service there. [nL8N1UD2U1]
MTN, which operates in 24 countries in Africa and the Middle East, last month said the Ethiopian market “would be a natural fit”. [nL5N1T82JF]
France’s Orange (ORAN.PA), whose subsidiary Sofrecom won a two-year contract to manage state-owned Ethio Telecom in 2011, is also interested. [nL5N1UM9HM]
“If the state opens a process to privatise or seek a partner for Ethio Telecom, we would be in the running. That’s certain,” a source close to the matter said.
Vietnam’s state-owned Viettel, which operates or holds licenses in Mozambique, Burundi, Cameroon and Tanzania, is looking at opportunities in Ethiopia, a company official said. [nL5N1UQ2N3]
Other potential suitors include Etisalat ETEL.AD and Zain ZAIN.BH from the Middle East, Kitson said.
A Zain spokesperson was not immediately available. Etisalat did not respond to a request for comment.
Though the competition has already begun, no one yet knows what the ultimate prize will be.
The government is yet to chose consultancy firms to advise on the overall shape of privatisation, which will include valuation of Ethio Telecom.
Potential scenarios outlined by government officials include the sale of a minority stake, opening up the sector to competition through the granting of new licenses to multiple telecommunications operators or a combination of both.
The first option would help address what is perhaps Ethiopia’s most immediate challenge.
“They need new sources of foreign exchange now and one way is to open up to foreign investors. I don’t think it’s a shortage of technical expertise within the country that’s driving this,” one telecoms executive told Reuters.
For the past decade, the government has focused on growing its light manufacturing and garment sectors to create jobs and industrialise the largely agrarian economy.
But despite heavy state investment in infrastructure, exports have been slow to take off, creating an acute dollar shortage.
The central bank governor last week declined to give Reuters the current level of foreign reserves but economists believe they hover between one to two months of import cover.
Selling a piece of Ethio Telecom, which boasts over 60 million mobile subscribers, could provide much-needed foreign exchange, especially if the deal comes with a pledge to maintain the monopoly.
It’s a model Ethiopia has used before.
In two transactions in 2016 and 2017, Japan Tobacco International (JTI) (2914.T) bought more than 70 percent of Ethiopia’s National Tobacco Enterprise Share Company. [nT9N1O701S]
Though the company only had annual earnings of around $15 million, the government included a 10-year monopoly, according to a rival bidder. JTI paid almost $1 billion for the stake.
Investor interest in Ethio Telecom could be dampened, however, once it is forced to open its books to bidders.
“We’ve got no idea how big this company is, what its liabilities are, what its weaknesses are. All we know is how many subscribers,” Kitson said.
The government has also made clear the state will maintain a majority stake and control of the board, which could discourage investors.
Abiy is working hard to ease the forex shortage, by encouraging the huge diaspora to send dollars home, and courting the United Arab Emirates and Saudi Arabia for deposits into the central bank. [nL5N1UM6TW]
Success on that front could give the authorities more options.
If the main goal of privatisation is to foster competition to improve services as a boost to the economy, the government may want to take another tack.
“You cannot grow the manufacturing sector without efficient telecoms and less costly telecoms services,” the EIC’s Belachew said.
Though it wouldn’t generate the same amount of foreign exchange, licensing other operators could boost government revenues through spectrum license fees and taxes on mobile services and SIM card sales.
With one of the lowest mobile penetration rates in Africa - around 60 phones per 100 inhabitants - there is plenty of scope for growth.
The government may balk, however, over fears Ethio Telecom, currently Addis’ main cash cow, would struggle to keep pace with international competition on prices and service.
A middle way would be to stagger liberalisation, starting with the sale of a minority stake in Ethio Telecom and, once the partnership has matured, opening the market to new players.
For all the enthusiasm, both from Ethiopian authorities and interested companies, little has been decided.
The government must still establish the bodies that will oversee its privatisation scheme. It then must hire financial advisors and carry out a valuation of assets before placing them on the auction block.
It could be two years or more before new investors enter the sector, analysts say.
But the current momentum is encouraging, observers say. And officials like Minister of Public Enterprises Teshome Toga are quick to play up the government’s determination to follow through on its announcements.
“In the last 20 years we have divested fully or partially privatised 377 enterprises,” Teshome told Reuters. “The only difference now is we are venturing into big enterprises.”
Additional reporting by Mathieu Rosemain in Paris and Alexander Cornwell in Dubai; Editing by Giles Elgood