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Marketing firm Seismic valued at $1.6 billion in Permira-led fund round

(Reuters) - Marketing software startup Seismic said on Tuesday it had raised $92 million in Series F funding led by private equity firm Permira, valuing it at $1.6 billion.

The deal makes Permira the single largest shareholder of San Diego-based Seismic. Other investors in the round includes investment firm Ameriprise Financial and EDBI, a Singapore-based global fund.

Reporting by Tiyashi Datta in Bengaluru; Editing by Maju Samuel

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