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XXL ASA (XXLA.OL)

XXLA.OL on Oslo Stock Exchange

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Summary

Name Age Since Current Position

Hans Steenbuch

2007 Chief Executive Officer

Stein Eriksen

2018 Chief Financial Officer

Ulf Bjerknes

2018 Group Chief Operating Officer

Espen Terland

2008 Chief Information Officer

Janicke Blomsnes

2016 Managing Director Sweden

Harald Borgen

2012 Supply Chain & Process Improvement Director

Anders Fjeld

2018 Group Training Director

Tommi Jylha-Vuorio

38 2014 E-commerce & Multi-channel Director

Tom Kjono

2010 Purchasing Director Europe

Geir Nilsen

2005 Central Warehouse Director

Toni Stigzelius

2016 Chief Operating Officer Heart of Europe, Managing Director Finland

Oivind Tidemandsen

2010 Chairman of the Board

Ronny Blomseth

2010 Director

Adele Bugge Norman Pran

2018 Director

Anette Mellbye

2017 Director

Anders Misund

2018 Director

Tolle Groterud

2014 Investor Relations and Business Development Director

Biographies

Name Description

Hans Steenbuch

Mr. Hans Fredrik (Fredrik) Steenbuch has been Chief Executive Officer of XXL ASA since May 2007. Prior to his appointment as CEO of XXL, he served at Elkjop / DSG in several positions, among these MD of Elgiganten Sweden, director of new markets and director of international purchasing. Mr. Steenbuch holds a degree in business and marketing from Norges Markedshoyskole NMH. Previously, he was Member of the Board of Guitar Heaven AS.

Stein Eriksen

Mr. Stein Eriksen has been appointed Chief Financial Officer of XXL ASA effective as of during autumn 2018 (around September 2018). Stein Alexander Eriksen has recently been CFO in Orkla Care, one of the key business areas in the leading European branded consumer goods company Orkla. Mr. Eriksen has held several key financial positions during his career in Orkla, including SVP Finance in Orkla ASA and CFO in Lilleborg. He has also served as head of Business Controlling in RIMI, one of the former market leaders in Norwegian grocery retail. Stein Alexander Eriksen started his career as an auditor in Arthur Andersen and holds a M.Sc. in Economics and Business administration (Sivilokonom) degree from the Norwegian School of Economics.

Ulf Bjerknes

Mr. Ulf Bjerknes has been appointed Group Chief Operating Officer at XXL ASA effective as of February 1, 2018. Ulf Bjerknes was the CEO in the famous Norwegian brand Swix from January 2008 till June 2017, building the brand to be one of the strongest in the ski industry worldwide. During his appointment the company experienced solid growth in both revenue and profits, also increasing the brand portfolio to include Ulvang, Lundhags, Toko, Helsport and Hard Rocx. Prior to his role in Swix he served as the CEO in Rottefella from 2003-2008, another world leading Norwegian ski equipment producer. Before dedicating his carrier to the sports industry, Ulf Bjerknes also held the position as CFO in various listed and unlisted Norwegian companies.

Espen Terland

Mr. Espen Terland has been Chief Information Officer at XXL ASA since he joined in June 2008. Prior to his appointment as CIO, he served as CIO in NMD (Norsk Medisinaldepot) and Manager in Accenture Norway. Mr. Terland holds a degree in Master of Science from NTH (Norwegian Institute of Technology).

Janicke Blomsnes

Mrs. Janicke Blomsnes has been Managing Director Sweden at XXL ASA since December 9, 2016. She was previously Acting Managing Director Sweden of the Company from February 19, 2016 till September 1, 2016. She came from the position as Operations Manager in XXL Sweden and as Head of Nordic Training and Education in XXL Group. Prior to this she served as Store Manager and Sales Leader in Norway.

Harald Borgen

Mr. Harald Borgen has been Supply Chain & Process Improvement Director at XXL ASA since April 2012. Prior to his appointment as Supply Chain Director, he assumed the role as purchase manager. Prior to joining XXL in 2010, he served as Category Manager in Gresvig AS (G-Sport, Intersport) and business controller in Roche Diagnostics AS. Mr. Borgen holds a degree in Marketing from Norwegian Business School BI.

Anders Fjeld

Mr. Anders Fjeld has been Group Training Director at XXL ASA since December 1, 2017. He no longer serves as Chief Operating Officer of the Company effective as of February 1, 2018. He has held the position since February 19, 2016. He no longer serves as Acting Director of Marketing of the Company, effective as of December 1, 2016. He has held this position since November 18, 2016. He was Acting Managing Director Norway at the Company from May 13, 2016 until October 2016. He was previously Managing Director for Norway at the Company from 2004 until February 19, 2016. Prior to his appointment as MD Norway, he assumed the role as Sales Manager and Head of Purchases in XXL. Mr. Fjeld holds a Bachelor degree in Business and Administration from the Norwegian Business School BI.

Tommi Jylha-Vuorio

Mr. Tommi Jylha-Vuorio has been E-commerce & Multi-channel Director at XXL ASA since July 2014. He is to leave the Company soon. Prior to joining the Company, he served as Sales Business Unit Manager and eCommerce Manager for Stadium in Finland. Mr. Jylha-Vuorio went to Hanken School of Economics in Helsinki.

Tom Kjono

Mr. Tom Erik Kjono has served as Purchasing Director Europe of XXL ASA since 2010. Prior to this, he assumed the role as Purchasing Director for Shoes. Prior to joining XXL in 2005, he served as Key Account Manager in Rockport / Reebook and Product Manager/Buyer in Loblabbet. Mr. Kjono holds a Bachelor degree from the Norwegian School of Economics and Business Administration.

Geir Nilsen

Mr. Geir Nilsen has been Central Warehouse Director at XXL ASA since 2005. Prior to his appointment as Central Warehouse Director, he assumed the role as warehouse manager. Prior to joining XXL in 2000, he served 15 years in Elkjop. Mr. Nilsen has worked in retail merchandising with logistics and sales since 1986.

Toni Stigzelius

Mr. Toni Stigzelius has been Managing Director Finland at XXL ASA since 2012 and Chief Operating Officer Heart of Europe within the Company since 2016. Prior to joining XXL in 2012, he served as Sales Manager for Stadium in Finland, and Team Sales & Sport Marketing Manager for the Nordics. Mr. Stigzelius holds a Master’s degree in Business and Economics from Hanken School of Economics in Helsinki.

Oivind Tidemandsen

Mr. Oivind Tidemandsen has served as Chairman of the Board of Directors at XXL ASA since 2010. He is the founder of XXL. He has also founded or otherwise been instrumental in the build up of other Norwegian retail groups, including the electric home appliance retail group Elkjop AS and the home furniture groups Living and Home & Cottage. He is a significant shareholder of the electric home appliance retail group Expert AS and the home furniture group Home & Cottage AS.

Ronny Blomseth

Mr. Ronny Blomseth has served as Member of the Board of Directors at XXL ASA since 2010. He is CEO of POWER International AS. Mr. Blomseth has a degree in economics from the Norwegian Business School BI. Before joining Expert AS/POWER, Mr. Blomseth was CEO of Elkjop Nordic AS.

Adele Bugge Norman Pran

Anette Mellbye

Ms. Anette Mellbye has been Director of XXL ASA since June 7, 2017. Anette Mellbye is currently self-employed. Mellbye has worked in the Schibsted group since 1998. During the recent years she has built and led Aftenposten Mobil. Mellbye has a degree in political science from the University in Oslo and from London School of Economics.

Anders Misund

Mr. Anders Misund has served as Member of the Board of Directors of XXL ASA since June 6, 2018. He previously was Director from 2010 until October 27, 2015. He is Head of EQT Partners Norway. Mr. Misund graduated with a M.Sc from the Norwegian School of Economics and Business Administration, majoring in finance. Prior to joining EQT in 2007, Mr. Misund was at TH Global plc as Executive VP of M&A and partner in a management buy-out. He serves at EQT Partners AS (Chairman of the Board / Chief Executive Officer), Broadnet Topholding AS (Chairman of the Board), Ventelo (Member of the Board), Qz TopCo AS (Qinterra) (Member of the Board), Norsk Venturekapitalforening (Chairman of the Board), AM Holding AS (Chairman of the Board), Infiber AS (Chairman of the Board), Fibernett Holding AS (Chairman of the Board), Broadnet Midholding AS (Chairman of the Board), Broadnet AS (Member of the Board), OZ MidCo AS (Member of the Board), OZ HoldCo AS (Member of the Board), Homenet AS (Chairman of the Board), Fibernet Invest AS (Chairman of the Board) and Qinterra AS (Member of the Board). Previously, he was Member of the Board of TH Global Limited and TitanX Holding AB.

Tolle Groterud

Mr. Tolle O. R. Groterud has served as Investor Relations and Business Development Director of XXL ASA since September 2014. Prior to joining XXL, he served as Partner and Equity Sales in Arctic Securities and as Vice President Investor Relations in Telenor ASA. Tolle O. R. Groterud holds a M.Sc. from the Norwegian School of Economics and Business Administration.